How to add your business to Google Maps, step by step (2026)
Getting on the map takes ten minutes. Verification is the part that fails, and it is the part nobody covers properly.
Lachlan Fea
Google Business Profile: multiple locations with the same name (and how to fix a duplicate)
Two shops with the same name are not a duplicate. Two profiles for the same shop are, and that is the one quietly splitting your reviews.
Salon reputation management: get and keep 5-star reviews
Clients do not choose a salon. They choose a stylist. That one fact changes how a salon asks for reviews and who it credits them to.
How to respond to negative patient reviews: what not to say
The reply that keeps a practice out of trouble says nothing at all about the person who wrote the review. That is much harder to write than it sounds.
Cloutly scores $500k to revamp customer reviews
Cloutly Co-Founders Lachlan Fea and Joshua Heslin are helping businesses turn customer reviews into new revenue
How Tripadvisor ratings and rankings actually work
Your Tripadvisor rating and popularity ranking are different numbers. One summarises review scores; the other compares you with nearby businesses.
How to ask for a video testimonial: 6 scripts and 4 prompts
Nobody freezes because of the camera. They freeze because nobody told them what to say, and that is a problem you solve before you send the link.
Best video testimonial software: how to choose in 2026
The price column below runs from free to US$249 a month, and no two rows on it are charging for the same thing.